Many employers are using social media as a screening tool to determine fit.
So your online activity could be the reason you get, or don’t get, the job!
How do you maximize your online presence so that it makes, not breaks, your career?
Follow these social media rules:
- Link up. LinkedIn is usually the first stop for hiring managers to find and recruit talent. If you’re not on LinkedIn, create an account. If you have an account, ensure that your profile is up-to-date and professional. Highlight your skills and accomplishments. A strong LinkedIn profile can definitely increase your professional opportunities.
- Avoid provocative pictures. Images of you drinking, doing drugs or scantily dressed are a big no-no. While sex sells, it doesn’t sell professional opportunities. They say a picture is worth a thousand words… what do your photos say about you?
- Avoid taboo topics. Religion and politics are two major subjects from which to stay away online. Everyone is very much entitled to their opinion, but it could turn off a potential employer.
- Don’t badmouth your current or previous employer. Complaints about your previous or current company, boss, coworkers, etc., create a negative image of you. A prospective employer can only assume that you’ll do the very same thing to them if they hire you.
- Be mindful of what you post. Every post or picture you add online impacts your brand – personal and professional. Before posting anything, ask yourself if you would be OK with a potential employer seeing that post. If you have any doubts, don’t post it!
If you are seeking employment it might greatly benefit you to connect with a recruiter or staffing firm in your area to see how they can help.
Contact TERRA Staffing Group for job search assistance! We specialize in finding people the Right Fit™. Tell our expert recruiting team about your goals and needs. We can help!