The market for top candidates is highly competitive; attracting them takes more than just a great compensation package. Top candidates give more and expect more. They are dedicated, passionate, and productive. When their work style and vision are a good cultural fit with your organization, their potential is unmatched.
Taking the time and effort to identify factors that will attract top talent inevitably produces better results in the long run.Try these strategies for making your organization and opportunity stand out.
Answer the question “What’s in it for me?”
Too many companies write job descriptions from their own point of view. The result is a dry document that talks about the ideal candidate, but not to the ideal candidate.
Answer top talent’s inevitable question, “What’s in it for me?”, by focusing on what the job and the required skills and experience make it possible for the candidate to achieve. Remember that top talent reaches the “top” by being passionate, focused, and productive – these candidates love what they do, and they want the opportunity to do it as well as they possibly can.
Show off your company in its best light.
What do you love about working for your company? What do other top players in the organization love about it? Do you offer challenging projects, a potential for long-term growth, outstanding benefits, or an innovative culture? When recruiting top talent, don’t hesitate to “sell” the company with stories that highlight the best parts of working there. For top candidates, especially those in a position to choose among multiple offers, the culture of the company and the passion of the people who work there often tips the scales in favor of one offer over another.
Work with a recruiter.
A staffing firm that specializes in placing local talent in the Pacific Northwest and that focuses on staffing in your industry will help you find the best candidates in less time. They’ll also work to screen candidates for qualifications and fit before passing on their names, ensuring a higher-quality candidate pool from which to choose. Talk to your staffing firm today to learn how to maximize the value of your relationship with them.
At TERRA Staffing, our recruiters specialize in helping our clients find the top talent they need, when they need it. Contact us today to learn more.